News you can talk about & Trends you can watch

In the News

DOS EQUIS GOES TO MARGARITAVILLE

The Most Interesting Man in the World wants you to stay thirsty for his new flame – Rita as in Dos-A-Rita.  It’s a combination of an imported blend of Dos Equis Larger and classic Margarita flavors sweetened with 100% agave nectar according to Shanken News Daily.  We wrote recently about Bud Light’s new flavors.  Seems the group guzzling flavored beer is 22 to 34 year olds and guzzle is the right word.  They downed 22.5 million cases last year.  We’ll have to do the math on that one but it sure sounds like an awful lot of beer.  And calories.  Dos Equis is owned by Heineken, in case you didn’t know.

X