September 4, 2015 – The Captain’s line extension, Cannon Blast is a Caribbean rum flavored with citrus, chipolte and jalapeno pepper. Diageo, owners of the Captain Morgan brand, sees Cannon Blast as perfect for shots. Recipe sounds interesting so it is sure to end up as a popular cocktail base.
Cannon Blast will retail for about the same price as regular Captain Morgan rum in your market. And did we mention the cannonball shaped bottle glows in black light? Do bars have black lights? We’ll have explore that one.