January 6, 2016 – There’s been a plethora of articles alerting travelers what to expect when flying in the New Year, much of it not very encouraging. So it was a pleasant change of pace to read about Emirates, the Dubai-based airline’s commitment to offer the best wine possible on their flights, and not just to first class passengers.
The article by James Gaddy available on Bloomberg.com, an enjoyable read https://www.bloomberg.com/news/articles/2017-01-05/how-emirates-airline-serves-the-best-wine-list-in-the-sky was titled “Emirates Has Invested $500 Million to Build a ‘Fort Knox’ of Wine” and goes on to describe how the wine program started 12 years ago, how warehouses in Burgundy hold 3.75 million bottles of wine awaiting their prime, and how at any time the airline might be offering 70 wines across its network and that over 12 months, more than 300 vintages will be served.
A ticket on Emirates might be a rare opportunity for many of us to drink rare and storied wines from producers and vintages that we only read about. Even in Business Class they serve Château Palmer, which you’d be lucky to get in First on any other airline. Another little gem from the article discussing the luxury experience that is the hallmark of the airline: “More than 9 million glasses of Champagne were poured on Emirates flights last year. Along with Costco, the company is one of, if not the largest, buyer of Dom Pérignon in the world.”
No word on what is serve in coach but while it might not include a 2005 Sauternes from Château d’Yquem in Bordeaux for dessert, it will still be a cut above peanuts and soda that you have to pay for.